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	<title>Spectrum Post</title>
	<link>http://www.spectrumpost.com.au</link>
	<description>"It is rare, in the field of video production, to find a facility that combines creativity with consistency and reliability"</description>
	<lastBuildDate>Thu, 18 Feb 2010 06:22:53 +0000</lastBuildDate>
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		<title>Graphics and animation to add interest</title>
		<description>Are you concerned that the new ad you have just completed seems a little boring and stagnent? Maybe the important information you wanted to stand out seems to blend in with the other text on the screen! Unfortunately this is a common problem. Dynamic, interesting and informative commercials often use ...</description>
		<link>http://www.spectrumpost.com.au/animation/graphics-and-animation-to-add-interest/</link>
			</item>
	<item>
		<title>Donation Home Loans</title>
		<description>A DR commercial produced for Donation Home Loans and Infobreak.
[flv:09.flv donationhl.jpg 320 180] </description>
		<link>http://www.spectrumpost.com.au/latest-work/donation-home-loans/</link>
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		<title>Is Animation expensive?</title>
		<description>Well the answer is yes and no! Depending on what you need to achieve, animation can be as complex or simple as you need. If your aim is to create 3D characters and environments and complex movements, then the cost will be high. If you are talking about animating text ...</description>
		<link>http://www.spectrumpost.com.au/animation/is-animation-expensive/</link>
			</item>
	<item>
		<title>Low budget doesn&#8217;t mean low quality</title>
		<description>We're not all big players with endless marketing budgets! Some advertising campaigns can cost hundreds of thousands of dollars, maybe more, which is fine if you are a large company with a substantial marketing budget. But what if you are a small company or just starting out, how do you ...</description>
		<link>http://www.spectrumpost.com.au/cheap-production/low-budget-doesnt-mean-low-quality/</link>
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		<title>Award Winning Documentary- Troy Ballis &#124; Spectrum Post</title>
		<description>Troy's record is impressive with 23 pole positions and 48 victories. Troy is two times World Superbike Champion and he won the British Superbike Championship in 1998. Troy is the only rider to have won a World Superbike race and a Moto GP race in the same year. This is ...</description>
		<link>http://www.spectrumpost.com.au/documentary/documentary-example1/</link>
			</item>
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		<title>Corporate Videos</title>
		<description>Need to showcase your company? We work with you to produce an engaging and informative presentation to promote your business. Do you run conferences or training programs? Some of our clients video these events, edit them and put them on DVD for use in house and also for sale. Think ...</description>
		<link>http://www.spectrumpost.com.au/corporate-video/corporate-videos/</link>
			</item>
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		<title>Robbins Results System</title>
		<description>This is an excerpt from a promotion created by Empowernet to showcase the 'Robbins Results System' and what could be achieved by using it. Click 'Corporate Video Example1' the view.

 </description>
		<link>http://www.spectrumpost.com.au/corporate-video/corporate-video-example1/</link>
			</item>
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		<title>McGrath Real Estate</title>
		<description>This corporate promotion was produced for McGrath Real Estate. It was creatted to showcase the benefits of owning a McGrath franchise.

 </description>
		<link>http://www.spectrumpost.com.au/corporate-video/corporate-video-example2/</link>
			</item>
	<item>
		<title>10 Tips for creating a great DRTV Commercial</title>
		<description>Direct response advertising is fast becoming one of the best and most cost effective forms of advertising for companies large and small. At Spectrum Post, we specialise in DR commercials and have been creating Direct Response material for over 12 years. So what elements contribute to a good DR commercial?

	First ...</description>
		<link>http://www.spectrumpost.com.au/drtv/sample-styles/</link>
			</item>
	<item>
		<title>DR Example1 - Total Real Estate Training</title>
		<description>This Ad was created for McGrath Real Estate Agents and TRET (Total Real Estate Training) to promote their new Educational Series at recent conference. Click "DR Example1" to play.

 </description>
		<link>http://www.spectrumpost.com.au/drtv/dr-example1/</link>
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